Dinewise
Company Address
500 Bi-County Blvd.
Farmingdale, NY 11735 (800-749-1170)
Website: www.dinewise.com
Company
Summary & History
NCPH is a Delaware
corporation established in 2001 and owns 100% of Colorado Prime Corporation,
a company originally established in 1959 to provide in-home "restaurant
quality" beef shopping services throughout the United States.
During
2005, NCPH established the DINEWise(TM) brand to serve this market by
attracting new customers through multi-channel media which includes
catalogues, e-commerce and strategic alliances, as well as existing customer
referrals.
DINEWise(TM) is a direct-to-consumer gourmet home meal replacement provider.
DINEWise(TM) targets lifestyle profiles, i.e. busy moms, singles, retirees,
seniors, and working couples, as well as health profiles including diabetic,
heart smart, low carbohydrate, low calorie, and weight loss.
DineWise is a publicly OWNED company (one of the few
in this market) that delivers frozen food to
consumers nationwide.
The company’s products include branded
and prepared frozen proteins, such as beef, chicken, pork, and fish;
vegetables; meals; soups; appetizers; and deserts. Dinewise markets its
products through various channels, including direct mail, catalog, print,
public relations, e-retailing, and through its inbound and outbound call
center. Dinewise, Inc., formerly known as Colorado Prime, was founded in
1959 and is based in Farmingdale, New York.
The Institute of
Medicine of the National Academies has advised the selection of
prepared, pre-ordered meals for children as a healthy alternative to the
high-calorie food products aggressively marketed to children. DineWise
supports this recommendation by offering busy families the many health and
convenience benefits of prepared, pre-ordered meals, including:
The
company’s clients are roughly 70% female/30% male, mostly in their 30s and
40s. Management claims that March is their biggest month and they feel that
seniors and caregivers will be a future growth area. Some of the management
has prior experience working for Atkins At Home.
How
The Plan Works
DineWise uses
only gourmet, chef-quality ingredients to create sumptuous meals. All
DineWise meals are prepared according to the stringent guidelines of its
Advisory Board of Food Experts. They offer complete dietary meal plans based
on an individual’s specific needs.
According to the company: “Only DineWise has an online tool that allows you
to pick your entrees, sides, and vegetables. Called Nutritional Mix and
Meals, you can quickly customize healthy meals based on your family’s
tastes.
Nutritional information is also provided for each customized meal.”
Each meal is prepared using only the finest, chef-quality ingredients and
then flash frozen to ensure superior freshness and flavor. DineWise gourmet
meals are delivered to the door and are microwave ready in minutes.
DineWise meals ensure proper portion and nutrition and include a free
nutritional consultation to assist in healthy meal planning.
DineWise offers many hearty, kid-friendly prepared meal options, as well as
family-style meals that include entrees, vegetable and side dishes in
convenient servings for four.
With
over 45 years experience delivering millions of chef-prepared meals to
hundreds of thousands of homes across America, they are a member of The
International Association of Culinary Professionals and offer a 100%
satisfaction guarantee on all their gourmet meals.
Plans Available
The
DineWise Diet… Lose weight without going hungry or just maintain a
healthy lifestyle with our simple 1,600 and 2,000 Calorie Meal Plans created
by our Advisory Board of Food Experts.
Diabetic Friendly Diets… Maintain your blood glucose levels with our
chef prepared Diabetic Friendly Meal Plans. Enjoy perfectly portioned meals
for your diabetic lifestyle.
Senior Meal Plans… Retire from the kitchen as often as you like!
Enjoy Senior Meal Plans for every senior lifestyle. Send our Senior Meals to
parents that live far away.
Low Sodium Meal Plans… Enjoy delicious chef prepared meals for your
low or reduced sodium lifestyle. Forget bland food, our chefs spice with
herbs instead of salt.
Pricing
-
$199 meal plan, get 2 meals
free
-
$299
Meal Plans and Get 4 Meals Free
-
$399
Meal Plans and Get 8 Meals Free
-
$499
Meal Plans and Get 12 Meals Free
